Strategic Decisions

Strategic Decisions

The 30 Most Useful Models

Planellas, Marcel; Muni, Anna

Cambridge University Press

09/2019

202

Mole

Inglês

9781108731959

15 a 20 dias

270

Descrição não disponível.
Part I. The Circle of Strategic Decisions: 1. Three stages, three questions; 2. Strategic analysis; 3. Strategic decisions; 4. Strategy implementation; 5. How to make strategic decisions; Part II. The 30 Most Useful Models: 6. Abell's three dimensions; 7. Yin-yang vision; 8. Golden circle model; 9. PESTEL analysis; 10. Scenario analysis; 11. SWOT analysis; 12. Porter's five forces; 13. Cultural web; 14. Resource-based view; 15. Generic strategies; 16. Ansoff's matrix; 17. Uppsala model; 18. Taxonomy of strategic alliances; 19. BCG portfolio matrix; 20. McKinsey portfolio; 21. Blue ocean strategy; 22. Competing for the future; 23. Business model canvas; 24. Disruptive innovation; 25. Open innovation; 26. Diffusion of innovations model; 27. Phases of growth; 28. Value chain; 29. 7-S model; 30. Balanced scorecard; 31. 8-step change model; 32. Transient advantages; 33. Deliberate and emergent strategies; 34. Learning in a double loop; 35. Black swan theory; Epilogue; Notes; References to the graphics; Acknowledgments; About the authors.
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